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REVERSA wins double Gold at the International Advertising Festival in Cannes, France!
June 22nd 2007

The Reversa anti-aging skincare advertising campaign whose audacity provoked tremendous positive consumer response and reaction when launched last Fall, has been rewarded with Gold at the 54th International Advertising Festival held this week in Cannes. Reversa’s edgy campaign won a first  Gold Lion award and beat the world for its See more side effects web site as well as winning a second Gold Lion for its drive to web on-line banners.   Find out more...


 

Being active in bed is so rejuvenating!
The new Anti-Spot Night Care from Reversa reduces the appearance of brown spots while you sleep.
April 23, 2007

After recently launching the successful ad campaign, “Reversa anti-aging skin care may cause side effects,” the company developed a new lightening cream for face and neck, the Anti-Spot Night Care. This nocturnal product combines effective ingredients which work in synergy to improve texture and skin tone while you sleep. (Find out more...)



WARNING—eBay winner experiences a Reversa side effect.
The eBay bid on Reversa anti-aging skin care will be donated to the Quebec Breast Cancer Foundation.
November 7, 2006

As part of their recently launched advertising campaign, Reversa offered women the possibility to bid on a collection of Reversa anti-aging skin care products, for a chance to win a bonus side effect—a charming young man—for an entire weekend. (Find out more...)



Reversa pushes the envelope; bid on a collection of Reversa anti-aging skin care products on eBay and win the chance at a bonus side effect.:
September 19, 2006

As a part of their recently launched advertising campaign, Reversa pushes the envelope even further-offering women the possibility of experiencing side effects that result from using their products.in a real-life way. (Find out more...)




WARNING: As new ad campaign shows, increased sex appeal in women is a positive side effect of using Reversa anti-aging skin care products.
September 5, 2006

What do confident boomer women want? Reversa, a line of anti-aging skin care, knows. The answer lies in the company's new ad campaign launched today. Developed by TAXI Montreal, the ad features an elegant, mature woman sitting on a couch with a handsome, young, naked man sprawled out beside her. (Find out more...)




REVERSA UV Anti-Spot Lightening Cream
August 5, 2006

Fall is the perfect time of the year for smoothing and rejuvenating  the skin that was subjected to summer sun. Do you wish to eliminate sun spots, brown spots, freckles, aging spots, perfume spots or pregnancy mask? Reversa UV Anti-Spot Lightening Cream is your best ally. It will even tone down the irregularity of skin's appearance. (Find out more...)



Anti-aging skin care line by REVERSA® now revamped.
Perfect for the 30+ age group.
March 2, 2006

Dermtek Pharmaceuticals Ltd., the first uniquely Canadian company to capture the cosmeceutical market (and creator of star product Ombrelle, the sunscreen that revolutionized the North American market), is not resting on its achievements.
The Quebec firm has been updating its packaging and fine-tuning the formulas in its Reversa anti-aging skin care line. (Find out more...)




From Ombrelle to Reversa®:
The resounding success of Dermtek Pharmaceuticals Ltd.

In 1986, after many years in the field of pharmaceuticals, Robert Lavoie and Nicole Lavoie founded a uniquely Canadian company specialized in the development of the highest quality products for dermatologists. (Find out more...)





Reversa is made in Canada by © 2008 Dermtek Pharmaceuticals Ltd. All rights reserved.